Now this is a marketing movie I like. In fact, if you are a marketing graduate you must dream at some point of becoming like Don Ready. This guy is a car salesman… and what a car salesman he is! With a history filled with successful sales, Don Ready (Jeremy Piven) is now confronted with his greatest challenge yet: selling 200 cars in only three days.
Just like any good movie, we do have the regular story “Boss hires Don. Don falls for boss’s daughter. Daughter is already engaged. Don is love hurt.” Other than this juicy love story, this movie is all about marketing, success and teamwork. I think that salesmen-wannabees have a couple of things to learn from Don Ready and his team of super cool cars salesmen. “The Goods: Live Hard, Sell Hard” is looking to teach us that our entire life is one big bargain and negotiation is in our blood.
This is an amazing movie for both marketing passionates and regular people that have nothing to do with the sales business. It’s a movie about performance and perseverance and it just goes to show you that when you are just a little bit of ambition, you can reach for the top.
Just like any good movie, we do have the regular story “Boss hires Don. Don falls for boss’s daughter. Daughter is already engaged. Don is love hurt.” Other than this juicy love story, this movie is all about marketing, success and teamwork. I think that salesmen-wannabees have a couple of things to learn from Don Ready and his team of super cool cars salesmen. “The Goods: Live Hard, Sell Hard” is looking to teach us that our entire life is one big bargain and negotiation is in our blood.
This is an amazing movie for both marketing passionates and regular people that have nothing to do with the sales business. It’s a movie about performance and perseverance and it just goes to show you that when you are just a little bit of ambition, you can reach for the top.
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